23 SEM Ways to Increase Organic Traffic – Search Engine Marketing

Search Engine Marketing Tips for Beginners: Top 23 Methods to Get Search Engine Traffic and Good Rankings for your Blog.

 

 

Search Engine Marketing or SEM is the most valued part of SEO and Digital Marketing. If you want to promote and make your website a real success then you need a good volume of search engine traffic.

In this article, we are going to describe some basic ways by following which you can increase traffic to your website, or any content using free Search Engine Marketing techniques.

First of all, this article is written for the ones who are beginners in search engine marketing. If you are already well aware of basic things in search engine marketing then you should read SEM blogs that focus on the advanced level of search engine marketing tips. For example, read this post about SEM on Wordstream.com blog and visit here to read an ultimate guide on SEM on Hubspot blog.

To make your task easy we have pointed out some very basic methods by using which you can increase the number of visitors to your website that comes from various search engines.

If you follow the advice mentioned in these Methods you can get really huge Internet traffic for free. You will start seeing the changes within 1-2 days and after 20-30 days of full work on the submission process you can expect constantly growing spikes in your website traffic.

All this comes under Search Engine Marketing, the popular mean of online marketing.

Having a business website or blog is a must-have tool for online businesses.

But having a website is not enough unless you get a really good number of unique visitors on daily basis. And, if you own an online business then it becomes more important to get good search engine and referral traffic to it.

So, read on our tips on search engine marketing to get free web traffic from various resources, like- search engines, RSS directories, business directory sites, local advertising websites, social networking sites, and many other types of content syndication and curation sites on the Internet.

Search Engine Marketing (SEM) Tips for Beginners for Ranking Online in Organic Searches

The million-dollar question: “Does your website get enough web traffic? If yes, is it getting traffic through only paid advertising or are you getting free search engine and referral traffic as well?

This is a big challenge: to get highly convertible and filtered organic web traffic to your web pages. But, not to worry, here we are to help you get a quick start on receiving decent traffic to your blog site.

First important point to note: Blogs perform much better than websites when it comes to getting free search engine traffic. So, if you have a static website but don’t have a blog, then either create a stand-alone blog for your business or company OR you can create a blog attached to your website within it, like yourwebsite.com/blog

A blog can perform much better in search engines than a website. Why? Because a blog is regularly updated and there are many content syndication platforms that automatically visit blogs whenever there is fresh content. RSS directory sites, ping websites, and trackbacks are other factors that also contribute to making blogs a much better choice than websites.

BUT, the most important factor is that Search engines, including Google, give a lot of weight-age to blogs because of freshness in their content, regular updates, frequent user-based activities, etc.

15 Ways to Increase Organic Traffic from Search Engines

Here are the simple, common, basic, fundamental, and effective ways and methods to get free search engine traffic for your business blog:-

The fifteen tips or techniques mentioned below have been tested and tried over and over again by expert marketers and they have always found them to be the most common and prime ways to popularize their blogs or websites on the internet.

Online marketers run blogs and websites for various reasons, such as online business, affiliate marketing, content marketing, brand making, products selling, lead generation, etc.

Now It’s your turn to turn the goals into results by simply applying these 15 ways of search engine marketing:-

#1- Blogging. Make Regular Blog Posting

Create at least one blog post every day that is related to your business, but it should be interesting and useful for the readers otherwise who is going to read it if it looks only promotional.


In this way, your blog will also serve better to your
business marketing sense. This will keep your readers attached to your blog and hence it will help promote your business brand. And, you could give at least a link to your services, products in your business blog articles.

Tip: If you don’t have much time to publish a blog your own you can hire a blogger or take content writing services from freelancers from any of the so many reputed freelancer websites, like oDesk, Elance, iWriter, etc. 

#2- Increase the List of your Blog Subscribers

 

Use a well-placed nicely designed ‘subscribe our blog/newsletter’ box in a place in your blog where users can easily notice and subscribe to it. It’s a great way to build your email list for your business.

And, I hope, you may have already heard this famous quote for Internet marketing: “The money is in the list” 

 

#3- Search Engine Submission

Search Engine Submission is a process where you submit your website to all the major search engines on the Internet. In this process, you are going to inform Search Engines about your website and after submission, most probably, they will start crawling your website for the relevant content and keywords.

Now, submit your blog or/and website to all of the major Search engines, like Google, Bing, Yahoo, Msn, Scrub the Web, etc. Many business people only submit their website or blog to only Google or Bing. Ignoring other search engines is a mistake that you should never make in order to get maximum search engine traffic out of your free web traffic strategies.

 

#4- Make Use of Ping Sites

Ping sites are also useful for SEM. This is a free option to let others know that you have published new content on your blog. It is also helpful to submit your URLs to ping sites if you have modified old content on your website.

So, submit your blog or webpage to ping sites for faster and sure-shot indexation by search engines as well as content discovering systems. Ping your website or blog pages every time to any of the good ping sites whenever you publish new content on your web. Use these any of the Ping Sites- Pingomatic.com or Pingler.com. 

#5- Submit your Blog to Traditional Article Directory Sites for Life Time Free Advertising

Article directories, such as DMOZ, Ezine, etc. Directory sites are highly visible in search engines and therefore your articles get good views on them regularly on a permanent basis.

If your articles get views so get your website as you would have your site links in your articles that are published on such directory sites. Submit your business free to these of the top best article directories.

 

#6- Register on various RSS Directories and Put your Blog’s RSS/XML Feed in there

 

RSS directories are free to register and they offer free feed submission services. Once you publish a new post it is reflected and indexed in RSS directories. So, you get free visits from there because these RSS directory sites are subscribed by thousands or millions of users and they get a notification once there is a new article published in their subscribed category. Hence RSS directories serve as a great source of free search engine traffic for any blog site.

#7- Post Comments on Good Quality and Relevant Blogs

 

These are considered to be the top 5 methods for getting quality backlinks and referral traffic for your site. But, make good comments that are as per the topic and subject of a blog post. You should join many networks to be able to post on different blogs. Get here the list of hundreds of quality do-follow blog sites for comment backlinks.

#8- Be Visible on the Best of Commenting Platforms

Nowadays there is not a single platform for commenting. Different bloggers use different comment forms and many of them require you to have registered accounts to be able to post comments.

For example, Disqus, CommentLuv, Facebook, WordPress, Gravatar, etc require you to have an account with them to post a comment using their system.

So, at least create accounts on these systems (it’s free) –

  1. Disqus
  2. WordPress
  3. Gravatar
  4. You Tube

 

#9- Submit Guest Posts on Authority Blogs

Guest blogging is used by expert Internet marketers and bloggers to drive targeted traffic from relevant blogs on a consistent level. Guest posting not only helps in increasing web traffic but also improves Google Page Rank (PR) for any blog or website.

 

#10- Create Relevant Content on Web 2.0 Sites

You may get free referral traffic as well as free backlinks to your original business blog by creating some blogging profiles on the best of the blogging platforms, like Blogspot, WordPress, etc. 

You should create some posts on each of the popular blogging platforms on the web. Fill your profile properly and create some interesting posts and also mention some links to your main business blog posts.

This is also a great way to enhance the domain authority (DA) of your blog. Ultimately the web 2.0 property sites will help in boosting your rankings in top search engines.

Include links to your blog or website in your business email signature. This is a cool way to get free traffic forever. It only takes 5 minutes to set up your links in the email signature. Email signature needs a One-time setup and gets you lifetime free traffic.

#11- Leverage Forum marketing

Find the list of best business forums on the internet. Forum marketing has been prevalent since the inception of the popular worldwide web. You can get unlimited free traffic from marketing on various business forums on the internet.

#12- Submit your Blog to a Good number of Blog Directories

Like article directories, there are blog directories on the internet that list blogs in their database. So, it’s a very good option to list your business blog in such blog directories where your blog gets a brief description and a free backlink from a blog directory. Submitting your blog to such directories is also important for generating quality backlinks. 

#13- Use Free Ad Posting Websites

Free classified sites are one of the most popular options on the Internet for easier and quick referral traffic. You could find thousands of classified sites to post free ads for any country or city.

Every business now-a-day leverages the power of the Internet classified websites.

 

What is Search Engine Marketing and How it works: 8 SEM Tips for Beginners

8 Important Things to Consider while Promoting your Business Online using Search Engine Marketing

Learn Search Engine Marketing for Beginners. 8 Tips to start making Internet Marketing for your website or business. Promote a business using Online marketing Tips.

 

Search Engine Marketing (SEM) is a popular form of online marketing. where we use both methods to promote a business or website. SEM is of two types: Free (SEO) and paid (PPC). The most important thing to note here is that search engine marketing is done through search engines by using a website for your business or services.

Search engine marketing can certainly bring your website or business into the limelight if the appropriate strategies are utilized. Being able to get your site ranked via PPC or perhaps through the use of conventional search engine marketing is important to bringing in visitors that could convert into product sales. SEM plays a pivotal role in promoting a business or content online.

The methods mentioned below in this blog post will help you in understanding the basics of Search Engine based Internet marketing.

Search Engine Marketing involves many ways of online marketing, such as:-

Who can benefit from Search Engine Marketing?

Today, the Internet has become a really major game-changer for businesses and individuals and plays an important role in deciding economic factors. There are lots of financial, money, employment, and business reasons that involve the Internet or digital mediums and online marketing.

So, the area of SEM effect is very large and it is making a huge impact on various aspects of the business and financial matters.

8 Important Things you Must Do to get Business Success via Search Engine Marketing:

What If you are just starting up Internet marketing:-

#1.The first thing you must do is submit your website to the major search engines. The search engine submission will help you get your web pages fully indexed in almost all the major search engines. Now, go ahead, and add your website to 50 search engines

#2. The second most important thing to do: Add the URL of your website to the RSS Directories. RSS Directory sites always crawl to the submitted websites whenever they find new content there. Find a list of websites where you could add your feed URL for consistent crawling and pinging of your newly published Content. Visit here to get a list of the best RSS Directory websites

#3. The Third Important thing to do to get more from your SEM efforts-Pinging your website content regularly whenever you publish new content! This is a very important step as it tells every major content-hungry platform about the freshly published content on the web, including yours if you ping the URLs of your web pages!

And, how to ping them? Read this post to learn about using the important pinging websites as this is one of the great tools to market your website freely on the Internet.

Preparing for the next level : Becoming from Beginner to Intermediate Marketer in SEM:

If you happen to be a beginner to the SEM game and then there are a couple of things that you must understand before you begin your own search engine marketing promotions. Here are 4 more ideas that may help you quickly get ranked and also drive targeted traffic through the use of search engine marketing.

#4 Website Design

Website design is just one of the most crucial elements of search engine marketing. In case you are not working together with a website designer that actually knows precisely how the search engines operate then you definitely are placing yourself at a disadvantage.

Even though you do not need to seek the services of a search engine marketing firm to help you, making use of an industry expert is one of the best options to make your site appear in search engines.

 

#5 Marketing and Keyword Research

There are a lot of articles online with regards to keyword research in fact the importance of making use of low level of competition key phrases for your own URLs, posts as well as a domain name. Nevertheless, a nice application has reached the market today known as Mozenda.

Mozenda is a web-based scraper, unlike all others. It incorporates a very simple point and clicks interface to figure out keywords for your own niche which are in no way found in the Google AdWords or even Keyword phrase Top-notch software package.

Mozenda is commonly used by organizations such as IBM, Yahoo, and also Harper Collins.

The applications come along with a full-featured simulation so that you can give it a try before buying it. The software allows you to very easily save the information in an Excel file which makes it convenient to recall and extract.

As soon as you get your own keywords you could start developing or revamping your site based on the keywords.

 

#6 Not Forgetting your Audience

Search engine marketing may possibly lead a site owner to barely think of their rankings within search engines. Should you just forget about your own prospect then you definitely have a site that has a ranking high in the search engines however it will not convert into sales?

At all times you should think about the customers and also place them first before your website rankings.

There may be a feature or even some software that will help you grow pseudo momentum in the search engine results pages; but, it could place your potential customers at a disadvantage.

At all times you should think about your website from a visitor’s point of view.

Search engines usually do not buy your product or service they as well would not click on your own advertisements.

Bearing in mind the aesthetic worth of your site or perhaps your pay-per-click advertising is essential to getting clicks that convert into product sales.

#7 Make No Hypes and never Over Promise

Even though the pay-per-click advertisement is an effective way for you to get leads via clicks received through search engine marketing, probably the problem that you could encounter is hyping what you offer. Overpromising and hyping could spoil your Pay per click advertising campaigns. The result would be poor ROI.

Your primary target for Pay per click advertising would be to get the customers to click on the advert. If you oversell what you offer you might be leading the buyer into disappointment.

Hyping up the products or services you are promoting could make you look like all other search engine internet marketers on the web. Be uniquely genuine. Creatively genuine. Be genuine to stand out apart from the crowd.

However, very strange, but, honesty could be the best policy even in the marketing ” (simply, because it will make you appear unique and genuine)

#8 Figure out Your Key Demographic

There exists a very common misunderstanding among search engine internet marketers of exactly what their demographic really is.

To be able to convert clicks into product sales you will have to figure out what your key demographic would be. Are you perhaps selling to a client or are you selling to a business?

The major difference between both of these demographics is the lead-time. Whenever you’re selling to a client the lead-time is very short. The lead-time may last a minute or so or even it may last up to a few days.

Nevertheless, selling to a client will give you a shorter lead-time and also enables you to have access to even more conversions depending on clicks via Pay per click campaigns.

 

Also Read:

5 Reasons Why your Website is not Ranking in Search Engine

17 Actionable Content Marketing Tips for 2022

 

 

Did I miss out on anything important about Website ranking? Let me know on LinkedIn.

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